The main purposes of the association is to:
Secure that the consumption of alcohol in Norway takes place lawfully, consciously and in controlled forms.
Be a responsible part in Norwegian alcohol policy, and a supplier of competence knowledge in this field.
Secure the members interests towards central authorities, politicians, The Vinmonopol and others.
The association will work to:
Reduce border trade and smuggling by harmonising the level of alcohol-taxes on wine- and spirits in the Nordic countries.
Strengthen the Vinmonopol role by meeting consumer demands to increase availability and no. of shops, more self service, and longer opening hours .
Strengthen the reputation and framework of the wine- and spirits industry.
Some of the activities carried out by the Association:
Continuous contact with central authorities, politicians, organisations and research institutions which influence Norwegian alcohol policy
Organise conferences and political meetings
Update of discussion papers and other documents/reports on public policy issues
Newsletter with information regarding organisational activities and update on alcohol policy and market